Chicago MSA | IL
| Population | 9,262,559 |
| Total Housholds | 3,726,266 |
| Percentage of Households in Income Band | 46.1% |
| Income Qualified Housholds Income Band | 1,718,368 |
| Propensity of Renter Occupied Housing In Market Area With Income Brand | 51% |
| Existing Competetive Supply | 876,368 |
| Under Construction / Proposed Units | 43,818 |
| Total Projected Supply | 920,186 |
| Income qualified Households (Current Demand) | 706,287 |
| Plus Friction Vacancy @ 10% | 7,947 |
| Total potential demand for units in Defined Income Brand | 714,234 |
| Residual Demand | 205,952 |
| Indicated Penetration Rate | 77.6% |
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